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Collaborative Event: The Last Call show at Toronto's The Baby G (Managing DEADVERYSOON)

  • Jan 29, 2020
  • 2 min read

Updated: Feb 6, 2020

The Last Call was a concert presented by Ryerson University’s RTA937 Business of Music II class, as a yearly cumulative end of year show. It was facilitated under the direction of Dr. Steven Ehrlick and featured five unique artists; DEADVERYSOON, Emma Cooper, Stefani Kimber, Majo, and Mason Vail! The show was held on Tuesday, April 9, 2019 at The Baby G club venue (1608 Dundas St. W. Toronto, ON) General Admission was $10 and this was a 19+ event. My group managed DEADVERYSOON, and I was responsible for being a communicator and note taker between the artists and other event planners, writing their professional biography, and managing their social media content.

My team consisted of myself, Denise Stancescu, Jonas Herting, Jaden Burton, Glodene Lee, and Labeed Bhatti. We scouted talent for the show, then found the immensely talented, Toronto-based hip-hop duo DEADVERYSOON. As their management team, we worked with the artists to develop their branding as an act, facilitating photo shoots, filming a pop-up show video promo, writing a professional biography, and managing all of their social media content for the month leading up to

the concert. Attached in the link below is the biography that was written by Denise and I: https://drive.google.com/file/d/1ixjSoW460d64HsXTVviu_GKU-ZSplKW-/view?usp=sharing



Check out the pop-up show we shot with DEADVERYSOON to promote The Last Call:

Follow DEADVERYSOON on Social Media:


It’s easier than ever to listen to DEADVERYSOON on any platform you choose. To stay up to date with the latest news for our shows, upcoming releases, music videos and more make sure to like us on all of our social media platforms (Links down below).


Below is one of the Social Media Calendars I created when managing the artists' online presence and branding:


 
 
 

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© 2021 by Sarah Elaine McLay.

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